This year's WBW theme is Breastfeeding: a key to Sustainable Development. 2016 commemorates the start of the Sustainable Development Goals (SDGs). A broad approach using the sustainability theme is thus relevant and inclusive. It will enable the breastfeeding movement (and beyond) to connect with a variety of development issues over the next 15 years (2030) for maximum impact.Breastfeeding is linked to the SDGs in several ways.
The WBW materials will cover the main link areas between breastfeeding and the SDGs along 5 broad themes:
health, well-being and survival,
environment and climate change,
work productivity, empowerment, social protection,and
sustainable partnerships and rule of law. Watch this space for more information and updates.
In honor of our mommies to be and their little bundles of joy, Cedra retail stores will be giving a 15% discount for this week Aug 1st-6th in honor of World BreastFeeding Week. Making your joy even more joyful, one smile at a time.